23 July 2012

Jones Center For Children Who Can't Read Good And Wanna Learn To Do Other Stuff Good Too

| Dougal
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Am I the only person who finds Giulia Jones’ campaign slogan – ‘Giulia with a ‘G” – incredibly patronising? How many years has it been now that she been reminding us how to spell her name?

I suppose it is fair enough if she clarifies how to spell her name in a radio or TV ad, but in the last week I have seen two separate signwritten vehicles proudly promoting ‘Giulia Jones – ‘Giulia with a ‘G’.

I know your name is spelt with a ‘G’. I know that because I can read. I’ve been reading your posters and signwriting for years, and your apparent inability to come up with a slogan that offers more than pointing out the bleeding obvious is beginning to grate.

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economicrisis0912:00 pm 30 Jul 12

anyone else noticed how she has covered all the “community Notice boards with her posters, not just one or two posters but covered every inch of available space, how very community minded of her.

I’m pretty sure the point of her “Julia with a G” is to remind people how to pronounce her name, not spell it.

M0les said :

Her car has “Julia with a ‘G'” not “Giulia with a ‘G'” written on it – which possibly even more of a brain-bender.

Yeah that confused the crap out of me as well.

Solidarity said :

Well its stuck in your head now, so obvously the advertising is doing its job!

It’s only done it’s job if you actually vote for Ms ‘G’…

Personally I try not to think too hard about slogans as most of the time they are meaningless to what will actually happen when the person gets in. That said, I suppose you do have to give Giulia some credit, she’s been able to come up with a slogan which will remain true, without her actually having to do anything.

Well its stuck in your head now, so obvously the advertising is doing its job!

Her car has “Julia with a ‘G'” not “Giulia with a ‘G'” written on it – which possibly even more of a brain-bender.

I wish her the best in running a campaign that compares herself to the federal Prime Minister soley based on the spelling of their names.

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