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You might think the World’s #1 storage OS could afford to advertise without vandalising Canberra.

By 2 December 2013 7

NetApp advertisement

As seen on Bunda Street this afternoon.

A real shame the world’s #1 can’t spring for advertising that isn’t at the expense of the rest of the city.

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7 Responses to
You might think the World’s #1 storage OS could afford to advertise without vandalising Canberra.
p1 7:19 pm
02 Dec 13
#1

I know there are companies who do this with chalk or water soluble paint of some sort – only lasts to the first rain at most. I would hope it is such a thing.

Is this really the sort of product where such market will be worth it? Surely random pedestrians are rarely going also use a specialist storage operating system, let alone purchase one?

gooterz 8:45 pm
02 Dec 13
#2

I think the point is that now it is on the web

2620watcher 9:16 pm
02 Dec 13
#3

Desperation advertising when you have an almost zero presence in Canberra outside of Defence.

Diggety 11:44 pm
02 Dec 13
#4

Excellent storage systems offered by NetApp.

Diggety hereby declares this ‘public art’.

Henry82 12:54 am
03 Dec 13
#5

Pathetic, didn’t even stop over-spray

astrojax 9:17 am
03 Dec 13
#6

Henry82 said :

Pathetic, didn’t even stop over-spray

ah, but you’re missing diggetty’s salient observation – this is clearly a metaphorical juxtaposition of the allegorical nature of humanity’s struggle with the inherent nature embedded in himself fighting both against the progress of industrialisation and the havoc it wreaks on the planet while simultaneously rejoicing at the progress towards an idyllic life propagated by the inherent possibility embedded in the nature of this digital age. i mean, obviously.

curmudgery 11:29 am
03 Dec 13
#7

I think this is the best sort of advertising – it doesn’t assault you at eye level, it disappears (I assume) after the first rain and you can walk all over it in the meantime. It’s wonderful!

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