18 March 2009

Rock for RADD fundraising

| RockforRADD
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We are starting a bit of a fundraising campaign for this years Rock for RADD.

Rock for RADD is a charity concert held annually aimed at raising money and awareness to the dangers of drink driving. Proceeds go to RADD (Recording Artists, Athletes & Actors Against Drink Driving).

Last year we had 11 bands, 1 DJ it was held at the Holy Grail in civic and we were really happy with the turnout and the money raised!!

This year the event is being held in November at the ANU Refectory. It will have 2 stages, more bands and more DJs. The idea is to raise as much money leading up to the event to cover the required outlay costs of putting on the event which will also increase the donation made from the door sales on the day.

Really appreciate your help and support!!!

Rock for RADD is raising funds by selling the 2009/2010 Entertainment™ Book.

The 2009 Entertainment™ Book is bigger and better than ever with over $15,000 worth of value.

You only need to use it once or twice and it’s paid for itself. With all your favourite’s and new businesses like Ottoman, Waters Edge, Pod Food, Flint Dining Room, Dendy Cinemas and many more, we suggest you get your orders in now as 2009 stocks are very limited !

Entertainment Books sell for $50 and contain hundreds of 25-50% off and two-for-one offers from popular restaurants, cinemas, hotel accommodation, the arts, and sporting events. There truly is something for everyone.

Order your new Entertainment Book now and receive over $150 in bonus offers that you can use straight away (see attached).

To reserve your copy of the Entertainment Book, fill in the attached order form and send back to me as soon as possible.

Craig McMillan Email: admin@muddpromotions.com.au

As a special bonus, and only for a limited time, if you order your Book before 21 March 2009 you’ll receive over $150 in bonus offers that you can use straight away (see attached). Not only will you ensure you get a Book before they run out, but you receive extra value offers to tide you over until the Book is released in March.

[ED – the first one is free…]

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RockforRADD said :

We are not associated with the charity other then the fact that we wanted to raise money to a good cause due to the situation personally effecting us and RADD was the organisation we opted to go with.

If you find it hard to accept then theres a good chance you either havent experienced anything that really effects you every day or you just dont about others enough.

Chill out man! I haven’t accused you of anything and you wouldn’t know a thing about what I’ve experienced or what I care about.

Should I assume that something has profoundly affected you causing your judgement to be impaired, leading you to go and raise money for an organisation without doing any background research? No I shouldn’t.

Like I said before, I’m not having a go. All I wanted to know was what is RADD going to do with the money that you are working so hard to raise? That’s my question and I think it’s a pretty simple one, based on the content you provided.

mudd_promotions12:27 pm 19 Mar 09

We lost 2 of our best mates due to drink driving, and they were the ones that were at fault. The mate that was driving was a massive boxing fan and I really think that if he heard, for instance Roy Jones talk about how stupid you are for doing it, I really believe that it could have made a difference. So RADD using all these celebrities to send the message really could change people’s minds about doing it.
As for the gig itself, we have put it on as a tribute to these two great friends of ours. When the idea first came about RADD wasn’t in mind but we knew we didn’t want to profit off it so we thought we would try help others out by bringing a charity on board. I think it is ridiculous that we have to defend a non-profit event that we are puting a heap of time and effort in to, to try and make our (and your) community safer.

By saying you were angling your question at the OP i am guessing you are referring to me (sorry dont really understand your lingo).
There are actually 2 of us who are mainly involved in Rock for RADD but in saying that there are loads of people who help out on various levels.
We are not associated with the charity other then the fact that we wanted to raise money to a good cause due to the situation personally effecting us and RADD was the organisation we opted to go with.
When it comes down to it we are not getting paid a cent out of this nor would we want to. We put a lot of effort and time into this at the hope that we reach some people and prevent happening to them what has happened to us.
If you find it hard to accept then theres a good chance you either havent experienced anything that really effects you every day or you just dont about others enough.

GB Thanks for putting that info up, I hadnt had a chance since early yesterday to look at this and was quite surprised to see all the critical comments that people make. I guess its the reality of the world we live in to critise everything but as said if you have a question it is very easy to find the answer.
To add to this RADD are currently throwing ideas around the table so that the proceeds can be utilised for a campaign or idea which is specific to Canberra.
This means that our hard work from last year and this year will be rolled back into our own community.
The point of this post was to hopefully find some interested punters for the Entertainment Book. Unfortunately it has done nothing but create critism for the book, the event and the charity behind it all.
Good chance I wont get time to check back to respond to any further posts till after the weekend but I am not going to spend my time defending accusations and what not, if there is a legit question I will respond when I can.

Cheers

Wasn’t asking RiotACT I was actually directing my line of questioning at the OP who seems to be representing the organisation in some form or another.

Really, there are better ways of finding out at least a basic answer to “What does the org do with the money raised? ” than asking riotact.

Like, their website:

RADD creates and uses celebrity-driven messages on radio to raise awareness of the dangers associated with drink driving and to promote safe alternatives.

So, I can’t think of any reason why the victim of a drink driver would expect to hear from them. And as I don’t listen to commercial radio, and if I did would tune out if an alleged ‘celebrity’ came on, I’m not surprised I haven’t heard the messages. But clearly people do take yobbo drongo celebrities as role models, so a bit of countervailing voice can’t hurt.

old canberran said :

Is RAADD a registered charity?

See eg the ABR:

ADD AUSTRALIA LIMITED, a Health Promotion Charity, is endorsed to access the following tax concessions:
Tax concession From
GST Concession 01 Jul 2005
FBT Exemption 01 Jul 2005
Income Tax Exemption 22 Nov 2004
Deductible Gift Recipient:
RADD AUSTRALIA LIMITED is endorsed as a Deductible Gift Recipient from 22 Nov 2004.

I have nothing to do with this organisation, and have no idea about their efficiency or effectiveness.

[rant mode on] I’m just surprised that with the easy access to information on the intertubes, people don’t just Look It Up when they want to find something. And then discuss the information, rather than assumptions. [irony alert]Seems like assuming the worst and being shitty about it is a valid lifestyle choice these days. Grumble grumble grumble. [end irony alert] [rant mode off]

Nambucco Deliria9:16 am 19 Mar 09

Bet you wish you never bothered posting, eh RockforRADD?

old canberran8:34 am 19 Mar 09

I was the victim of a drink driver and I have never heard of this organization with all the A’s and D’s and I agree with Angry Henry, What does the org do with the money raised?
I am very wary of these so-called “Charitable” organizations which have a habit of passing on about 10% of funds raised to the end recipient. The rest goes in administration costs.

Is RAADD a registered charity?

Where I worked two jobs prior, we had a dozen fax numbers (a few different Whitepages ads under different business names and phone numbers) all being directed to the one shift supervisor’s email, and one duty was clear out spam.
The “for a small fee be included as a supporting provider in our regional discount indexes to be distributed” were a fair contributor to “clearing out” duty. More than two in a day got the endless roll of black paper as a reply .
We were shifty, they were shiftier, so they never got our custom.

Whilst I do not condone drink driving, I really struggle to see the effectiveness that this RAAD group has on drink driving. I’ve often wondered why should this group exist, after all everyone should really be against drink driving.

The only answer I can come up with is that some people look up to these “celebrities”.

It would be interesting to see their impact though. I have never heard anyone comment about them, nor have I seen any figures about their effectiveness. Personally (and I may be shot for saying this) if the group didn’t exist I highly doubt there would be any impact on drink driving cases.

I have no knowlege about the organistion, but their fundraising model is common.

Skidbladnir said :

The directory a) has already paid for itself through advertising revenues, and b) requires me to _spend_ money under the pretext of ‘saving’ money at places who are offering one-off price reductions, but increasing product turnover and customer loyalty while now receiving greater total profit as a result.

Re (a): From their website: “The featured restaurants and other businesses do not pay to be included”

Re (b): Yep, that’s the fundraising model, from the preschool fete sausages, freddo frogs, and on upwards. Volunteers are trying to get cash from somewhere. You can donate, but people “getting something” gets more cash in. So, they sell stuff. Or, they sell the services of the volunteers to someone else — eg Rotary at Canberra Show. I don’t think anyone has any illlusion that the product istelf is non-profit.

BTW, you may find that”greater total profit” is the aim of many businesses. And greater total income is the aim of many non-profits. So, if the ethics line up, what’s the problem? If you don’t want the book, and want to give, then send a donation.

[Disclosure: I am involved with an advertiser in the entertainment book. I am not involved in selling them.]

Pay Recording Artists, Athletes, and Actors to tell you how much they’re Against Drink Driving, possibly?

That or encouraging those same RAA&A to live the high life, driving their fast cars, and drinking their Cristal off the bodies of their supermodel friends, but never mixing the two.

I just wanna know what RADD does with the cash?

If you want me to give you $10, ask me for $10.

You’re asking us to give you $50 to pass on to some guy in Sydney, who will then return my $10 to you, take $40 for the service, and send me a coupon directory.
The directory a) has already paid for itself through advertising revenues, and b) requires me to _spend_ money under the pretext of ‘saving’ money at places who are offering one-off price reductions, but increasing product turnover and customer loyalty while now receiving greater total profit as a result.

I will start asking the stupid questions like why the middleman needs to be involved.

There’s fantastic profit in being a percentage-retaining professional\corporate fundraising facilitator, what with your whole business model revolving around letting people feel smug by giving you cash, and you give them a token good of questionable value, all while selling advertising space.
As a bonus, you only need to pass on 20% of received income to its intended recipient.

Also, nobody can trademark the word Entertainment, no matter how much they might want to.

VYBerlinaV8_the_one_they_all_copy said :

How does RADD spend the proceeds?

Bourbon?

VYBerlinaV8_the_one_they_all_copy4:14 pm 18 Mar 09

How does RADD spend the proceeds?

Poop! I meant to say I don’t find it unfortunate that most people DON’T require a celebrity endorsement.

I am obviously an idiot and you may choose to ignore me if you like.

RockforRADD said :

The funding is to pay for security, bands, PA, lighting and promotion, it all stacks up a lot for this kind of thing. It is non profit so proceeds go to RADD.
The idea of the whole thing is to spread the message about how dangerous drink driving can be. RADD support the way we feel which is why the proceeds follow them.
Some people do look up to these celebrities and if they see them saying something or spreading a message then they will listen. Unfortunatly most people are not like this.
We experienced the pain first hand as to how dangerous this can be so basically if we get the message across to one person and only one then its been worthwhile.

So what do RADD do with the money? Pay the celebs or for the production/airtime? Isn’t their some kind or arrangement whereby the commercial media has to fill a percentage of their advertising with community service announcements for free? I’m not having a go, just curious as to where RADD spend that money that you guys are busting your butts to make for them.

Also I don’t find it unfortunate at all that ‘most people’ require a celebrity endorsement before they make their mind up about something. I reckon in some cases that could be percieved as free thinking and kinda smart…

Im not really sure what you are getting at with your comment skidbladnir.

The book is designed for fundraising groups to have an avenue to sell the book and raise money towards the charity etc.
I guess if you want to scratch a little deeper the book is also designed at supporting local industry be it restaraunts etc.

not real sure what that link is directed at that you pasted in there.

This would be the same Entertainment Book that includes a 20% kick-back commission to you from the for-profit company on any sales, right?

All while driving up sales for the listed businesses (Entertainment Publications Of Australia Pty Ltd, http://www.search.asic.gov.au/cgi-bin/gns030c?acn=065011903&juris=9&hdtext=ACN&srchsrc=1), as a marketing tool targetted at squeezing more out of the umm… price-sensitive-but-not-afraid-of-looking-cheap… end of the market?

The funding is to pay for security, bands, PA, lighting and promotion, it all stacks up a lot for this kind of thing. It is non profit so proceeds go to RADD.
The idea of the whole thing is to spread the message about how dangerous drink driving can be. RADD support the way we feel which is why the proceeds follow them.
Some people do look up to these celebrities and if they see them saying something or spreading a message then they will listen. Unfortunatly most people are not like this.
We experienced the pain first hand as to how dangerous this can be so basically if we get the message across to one person and only one then its been worthwhile.

Finalised = confirmed.

Whatever.

Regarding the funding, is that to pay for things like venue, PA, security and bands?

I have to admit I find the concept of RADD odd, I don’t care either way if a celebrity is against drink driving, I think we all know it’s kind of wrong, and if we don’t the only deterrent is going to be the old RBT.

Still if there’s some good bands at the gig I’ll check it out.

If you are real keen go check out the myspace, if you look hard enough you will probably be able to work out a few of the bands etc that are confirmed already.

Gig isnt till 28 November so there will be plenty o updates between now and then

Actually we have confirmed 10 bands, 4 DJs and a couple of electro acts. Just not prepared to announce who is and isnt playing when the line up is yet to be finalised. This posting isnt about the event its about the fundraising.

RockforRADD said :

At this stage I can say there is a great list of local and interstate bands playing with a couple of more major spots still to be filled, hence the fundraising efforts so early on.
http://www.myspace.com/rockforradd will have all the details once launched

You haven’t confirmed anyone yet have you?

um … and who are they?

At this stage I can say there is a great list of local and interstate bands playing with a couple of more major spots still to be filled, hence the fundraising efforts so early on.
http://www.myspace.com/rockforradd will have all the details once launched

i stand corrected, jesus.

whats the line up?

“This year the event is being held in November at the ANU Refectory. It will have 2 stages, more bands and more DJs. “

Who’s playing?

No. RAAaAADD.

so shouldn’t it be RAAAADD?

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