Many, many, many of Canberrans love IKEA and were holding out for their arrival to buy new kitchens, sofas, dining tables and rugs. But others refuse to shop there or have actively campaigned to discourage others from doing do because the Swedish giant pays so little tax on its Australian profits.
Lobby group Fair Go for Canberra ran a very clever campaign to draw attention to IKEA’s legal tax minimization on the day the store opened this week.
They hijacked IKEA’s own in-store price-tags by sticking dozens of parody versions in their place around the Majura Park site. The “FAKEA” tags were designed to look like the real thing but included the words, “Design, quality and aggressive tax minimization”.
ABC journalist Frank Keany tweeted the pictured FAKEA tag saying “meanwhile, someone is leaving these around Ikea”, and looked on in surprise as it was retweeted 685 times and scored 468 likes.
According to the Fair Go for Canberra website, IKEA has made over $1 billion in profit and paid less than 3% in tax since starting operations here in 2003.
So, given all the attention IKEA’s tax minimization has received, and because we want to help the local operators stay in business, we’re thinking now would be the perfect time to publish a callout for Best of Canberra – non-Ikea furniture stores recommendations. What are the alternatives to the Swedish giant? Where did we buy our furniture BI (Before IKEA)? Of those options, which do you think RiotACT readers should visit when they’re next in the market for affordable furniture?
Let us know in the comments and we’ll visit the two most popular over the weekend and announce a winner next week.