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S*** guys say when they need to say something (animated) #summerofrespect

By johnboy - 9 December 2013 6

The ACT Government has entered the exciting world of animated public service announcements:

We all want the right kind of lovin’ this summer.
If you see sexual violence, say something.

www.whattosay.org.au

#summerofrespect

Art Direction — Helani Laisk
Script — Tom Maclachan
Cast — Marcus Costello, Andrew Lindqvist, John Harding
Production — Angela Carnovale, Rachel Hart

Special thanks to:
The Summer of Respect Reference Group
The cool guys who gave us feedback

Brought to you by:
Canberra Rape Crisis Centre
Women’s Centre for Health Matters

With help from:
ACT Government Community Services Directorate

screenshot

What’s Your opinion?


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6 Responses to
S*** guys say when they need to say something (animated) #summerofrespect
BimboGeek 9:49 am 10 Dec 13

It’s a real pity that politicians are too proud to say “actually that PSA from somewhere else is genius and we should show it here.”

This ad should be seen across Australia. So should “get your hand off it” and this famous drink driving PSA from NZ. http://m.youtube.com/watch?v=CtWirGxV7Q8

chewy14 9:30 am 10 Dec 13

martin75 said :

Finally someone in Canberra has made something that might actually work rather than watered down or over produced dribble.

I noticed the NSW don’t text and drive TV commercial the other night and it was about 100 times better than the ACT versions.

After spending 2 minutes searching youtube here are the stats and links for the two commercials, same brief.

NSW AD
Get Your Hands Off It feat. Derek Anderson
http://youtu.be/RsgxNLuivy0
views 611,338

ACT AD
Driver Distraction – Cricket
http://youtu.be/nY3_C6NNSk4
views 392

Yep, they were crap ads but at least be accurate. The ACT ad had two versions, a cricket and rugby.one.
Plus do you honestly think the ACT government can compete evenly with the NSW one on issues like this? The money available would be dramatically different.

dtc 9:18 am 10 Dec 13

Huh, they were even sitting outside PJs. Its good

martin75 8:17 am 10 Dec 13

Finally someone in Canberra has made something that might actually work rather than watered down or over produced dribble.

I noticed the NSW don’t text and drive TV commercial the other night and it was about 100 times better than the ACT versions.

After spending 2 minutes searching youtube here are the stats and links for the two commercials, same brief.

NSW AD
Get Your Hands Off It feat. Derek Anderson
http://youtu.be/RsgxNLuivy0
views 611,338

ACT AD
Driver Distraction – Cricket
http://youtu.be/nY3_C6NNSk4
views 392

Meconium 6:59 am 10 Dec 13

This is pretty great. Unusual and interesting art style, good animation, mature approach to the subject matter, and quite entertaining as well. Hope it wins some awards.

Solidarity 7:10 pm 09 Dec 13

Wasn’t as cringeworthy as I was expecting.

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