24 January 2025

Should the ACT Government pay over the odds to secure international sports events in Canberra?

| Tim Gavel
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rugby Test action between the Wallabies and Argentina

Canberra won’t get a game featuring the Wallabies (pictured above, hosting the Pumas) in 2027 but will we host any World Cup games? Photo: Jack Mohr.

A fascinating standoff is taking place at the moment over the placement of games for the 2027 Men’s Rugby World Cup.

Canberra, one of only four cities in Australia boasting a team in Super Rugby and a region considered one of the heartlands of the code in this country, is in danger of missing out on hosting World Cup games.

The sticking point is the cost demanded by the organisers to host games compared with the money the ACT Government is prepared to stump up to secure the matches.

The four-game package on offer to the ACT Government won’t feature blockbusters such as the All Blacks taking on the Wallabies.

Instead, it will be pool games, for the most part involving minor rugby nations.

Already locked in, it would appear, are Sydney, Brisbane, Perth and Adelaide, while there is heightened speculation in Newcastle that the city will also be hosting four games.

As the fallout from the Rebels demise, Melbourne won’t be hosting any games.

The worry for the ACT is that non-rugby centres, such as Newcastle, have shown a greater desire to host games, while Townsville has also moved ahead of Canberra with the Wallabies playing Argentina in the North Queensland city in September.

The ACT Government, as it has done in the past, will base much of the value of paying to secure sport on visitor numbers and economic benefits to the city.

READ ALSO Testing times: Women’s Ashes series is heading to Canberra amid calls to overhaul convoluted format

This is why the ACT Government opted not to bid for games in the 2023 FIFA Women’s World Cup.

What counts is the number of people who would visit Canberra to watch games not involving the Australian team.

In the end, it was decided the asking price was too high for the potential value anticipated.

I supported this stance before the Women’s World Cup, but in hindsight, the Women’s World Cup generated such momentum on the back of the Matildas’ success that it had the potential to be an economic positive for Canberra.

Part of my argument was that sports organisations claim that the ACT is a vital area for the development of their sport, yet when push comes to shove, sports organisations demand big money to underwrite their events.

This is why I am a strident critic of the money paid to secure GWS games in Canberra.

There is, of course, a downside to not being a competitive bidder for major sports events and that is the city runs the risk of being labelled a no-go zone for international and major sports competitions.

The hope is that a compromise can be found to ensure Canberra doesn’t miss out on securing Rugby World Cup games in 2027.

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A stadium that can host 25,000 supporters is large enough for a pool game. International sports have been shown greater interest from Canberran’s and wide communities in the past.
The current stadium is no where large enough to host a Wallabies, Pumas, Lions, Boks, or All Blacks level match. But a pool match should be easily accommodated and attended.

No. Why should the ACT be continued to be embarrassed on the world stage due to inadequate sporting facilities let alone a modern day stadium?

If it was an AFL semi-final, Barr would raise rates to have it in Canberra.

Especially if it was the Hawks.

Not The Mama3:20 pm 25 Jan 25

I see it as the ARU’s role to ensure that rugby fans are looked after in our region. I have a very dim view of the way that the ARU have managed the game over the past decades.

In Canberra games are being played at 7pm so that they can be broadcasted to other regions – but in midwinter at 7pm it may be -2 degrees in Bruce, and a ticket costs between $44 and $75. So, to take a family of 4 to the game may well cost over $300 – if you include getting them there and back and, four cold pies and 4 warm drinks, and you’ll have to take out a mortgage if the kids ask for merchandise.

What would you choose? $300 to go to the stadium in the freezing cold? Or watch in the comfort of your lounge on the big screen TV with a whole bunch of family and friends around the big screen TV?

I can imagine that the huge costs of having some games here will have to be passed on to those who attend, with a similar result.

The ARU are going around scratching their heads wondering why crowd sizes are so small and accusing fans of disloyalty and apathy. They made the climate and now they are standing outside wondering why it’s raining!

Save our money Mr Barr. I’ll be watching the big world cup games on whatever streaming service the ARU/WRF sells the broadcast rights to. And I’ll be enjoying the group games at home as much – perhaps more – than any “big team” game that Sydney etc. care to pay to host.

It costs $25 for an adult and $15 for a juniour.

GrumpyGrandpa2:33 pm 25 Jan 25

Short answer is No.

Look its great we are hosting the rugby world cup in 2027. But I don’t think the ACT Government should blow too much money chasing games on it, unless it can be guaranteed we are getting big name teams playing here. We don’t want (no insult to these teams) matches like Canada vs Georgia or something. It has to be teams that will draw crowds – and with the slow death of rugby in this country, I doubt the 2027 event will draw the size of crowds seen in 2003.

The ACT Government should act responsibly as stewards of the tax and rates money they are entrusted with. It is not for sports promotion but for providing community infrastructure and services.

The benefits of major events are always overstated, whether it be the rugby WC, Summernats etc
The benefits are also narrowly distributed to a few accommodation providers, bars and restaurants and local attendees.

The rest of the population and businesses have to deal with the disruption, noise, traffic etc for no benefit to them.

Finally, once you account for the loss of visitors who do not visit because an event is on, the benefits are greatly reduced.

The grind on the parkway before sitting a mile away from the action at a miserable and cold Bruce Stadium before trudging back to the car for the grind on the parkway (because there’s nothing to do in Bruce)…what’s the word for it…sucks.

We may be the “Bush Capital” but we’re no longer a country town. A major, growing city and the national capital deserve a sports and entertainment precinct in the civic centre with top-notch venues/facilities, restaurants, hotels, entertainment and public transport options.

No one wants to go for a night out in Bruce.

Roger, Tracy11:19 am 25 Jan 25

No, by definition.

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