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Raise a glass and ruffle some feathers

Fyshwick to host city’s first Lindt outlet

By Charlotte Harper - 10 August 2016 13

Ernst Tanner Premier Mike Baird MP

Canberra’s first Lindt shop will open later this month, not in New Acton, Braddon, Manuka or Kingston, but in the Canberra Outlet Centre in Fyshwick.

The store is reportedly due to open at 10am on August 26, with the first few 100 customers who spend $10 or more in-store on August 26, 27 and 28 to receive 1kg worth of Lindor balls. In the first fortnight of operation, customers will receive 50 percent off items in the Pick and Mix gift box range.

We’ve contacted Lindt to find out why they’ve chosen the Canberra Outlet Centre, given it is better known for its Homemaker stores such as Pottery Barn, Howards Storage World and Freedom Furniture, and discount clothing outlets like Cotton On, Bendon and Bonds than for its fine foods.

Lindt stores in other cities tend to be in tourist hotspots and upmarket CBD locations, though there is a factory outlet in Marsden Park in Sydney. We’ll report back.

The Marsden Park factory is a new addition, having opened only last month in Sydney’s west.

RiotACT is a little jealous of NSW Premier Mike Baird who was channelling Charlie Bucket to Lindt & Sprungli CEO Ernst Tanner’s Willy Wonka at the official opening of the $60 million purpose-built facility in Sydney’s west on July 4 (see main image above).

The facility is testament to Lindt’s Australian expansion, its size an indicator of the chocolate maker’s strong growth here. It will employ up to 350 mostly local staff working on a 66,000 square metre site, with over 25,000 square metres of factory and warehouse space.

Mr Tanner said at the time that the company’s decision to enter the Australian market nearly twenty years ago had proven to be one of the most successful ventures in the company’s history.

“Never did we anticipate the reception that Lindt chocolates would receive in Australia when we first entered the market here,” he said.

Last month the Lindt factory began spinning a new range of Lindt Easter eggs which will be available to the public in Easter 2017 using chocolate imported from Switzerland.

“The fact that we are spinning a new product specifically for the Australian public is a reflection on the many successes we have had here,” Mr Tanner said.

What’s Your opinion?


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13 Responses to
Fyshwick to host city’s first Lindt outlet
Mysteryman 10:16 am 15 Aug 16

I quite enjoyed the last time I visited the Lindt Cafe in Darling Harbour. Food was nice, coffee was good, service was good, and the location was convenient and appropriate. I can’t for the life of me understand why they have chosen to open in the Canberra Outlet Centre. I expect they’ll close/move within 12 months.

Masquara 7:36 pm 14 Aug 16

gooterz said :

Haigh’s Chocolates hands down.

Expensive and you can only get the half kilo bags from SA, but totally worth it on any trip where there is a store. Its the IKEA of chocolate.

Yes! Before they set up in Sydney and Melbourne, any colleagues visiting Adelaide were REQUIRED by the team to bring back a kilo of Haigh!

gooterz 9:33 pm 13 Aug 16

Haigh’s Chocolates hands down.

Expensive and you can only get the half kilo bags from SA, but totally worth it on any trip where there is a store. Its the IKEA of chocolate.

kwasik 3:06 pm 13 Aug 16

What other commercial chocolate product do you have ? Cadbury Dairy, Woolies Select, Aldi Organic? Are you kidding ? Please … give Lindt brand a go.

creative_canberran 2:11 am 13 Aug 16

Not sure what all the hating on Lindt is about. Their Sydney stores are packed at all hours, their Gelato leaves Gelatisimo for dead, and their chocolate, while not raw and artisainal like say Cicada, is still a lot better than most of the Cadbury and Nestle trash on the shelves.

pink little birdie 11:50 pm 12 Aug 16

Lindt has had a cafe in the Miranda Westfield for at least the last 5 years. It’s done pretty well there. I like that the Canberra outlet centre is getting one. I’ll visit there somewhat more now.

gooterz 9:32 pm 12 Aug 16

Most chocolate places are out of the way. Its hard to get to so when you actually get there and are disappointed you can buy lots of chocolate to make you feel better.

Lindt is overpriced and reminds me to clean my belly button.

greenbamboo 5:16 pm 12 Aug 16

Mordd said :

Very interesting location choice, will be keen to see how long they last in that location.

HAha !! I totally agree !

Masquara 9:24 pm 10 Aug 16

Lindt hasn’t been a premium brand for a long, long time!

John Moulis 5:05 pm 10 Aug 16

They’ll be putting it between Subway and Boost Juice. They couldn’t get Maccas or KFC…

dungfungus 4:08 pm 10 Aug 16

I hope their coffee and sandwiches aren’t as thin as their bars of chocolates that are sold in the supermarkets.

Mordd 2:49 pm 10 Aug 16

Very interesting location choice, will be keen to see how long they last in that location.

Holden Caulfield 2:37 pm 10 Aug 16

Like the Canberra Outlet Centre, Lindt is massively overrated, so I’d say it’s a perfect alignment of brands. 🙂

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