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Horse racing is finally attracting more young people, and long-time enthusiasts couldn’t be happier. Photo: Thoroughbred Park.
A new generation of racegoers is rapidly emerging in Canberra, but it’s not just the horses drawing them in. Instead, the promise of a day filled with fashion, food and festivities is leading 18 to 24 year olds to the track in droves.
Thoroughbred racing has a rich legacy in the nation’s capital, but until recently, the sport attracted an ageing crowd.
This trend has shifted dramatically over the last few years, however, and Thoroughbred Park manager Robbie Ringland says it’s probably because race days themselves have changed.
“I think it comes down to young people wanting to get out with friends, forget their worries, and just have some fun,” Robbie says.
“Coming to the track has always been a social affair, but these days, it’s all about creating a superior event filled with premium food and drinks, live music, a party atmosphere, and curated packages for large groups to enjoy.
“Wining and dining, socialising and dressing up to the nines is just as important as the horses to younger racegoers.”
Everything the team does complements the thrill brought by the thoroughbreds, which remain at the heart of every event.
According to Robbie, long-time racing enthusiasts are more than happy to see Gen Z and millennials taking part.
“Many have been in the game for decades and plan their entire year around these events, so they are really excited to see the next generation supporting the culture of their beloved sport,” he says.
“Bringing in new blood helps preserve the joyful, passionate, carefree atmosphere our sport is known for, but it also promotes the Canberra racing scene elsewhere in Australia.”
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Statistics from the 2024 Black Opal Stakes race day show an uptick in racegoers aged 18 to 24. Image: Thoroughbred Park.
One of the biggest events on the local racing calendar, Black Opal Stakes Day, is fast approaching.
Now known as Canberra’s million-dollar race day, the occasion broke records in 2024 when it pulled in Thoroughbred Park’s largest crowds in more than a decade. Well over half of last year’s general admission partygoers were aged 18 to 24.
The park has grand plans for an even bigger event in 2025.
“The John McGrath Auto Group Black Opal Stakes race will be joined by three other stakes races, including the TAB Canberra Cup, on a bumper 10-race card,” Robbie says.
“You can expect great food, awesome drinks including Australia’s first wearable cocktails from MXTology, and plenty of entertainment on and off the track.
“There’ll be live music, DJs and, of course, Fashions on Field, so it’s set to be another massive day.”
INVADE Australia is back once again following their smashing debut last year. The 2025 Canberra INVADES party will bring multiple talented ‘disc jockeys’ to the decks between races in an exclusive party enclosure.
The 2025 Black Opal Stakes Day will be held at Thoroughbred Park in Lyneham on Sunday, 9 March. Gates open at 11.30 am, with local racing kicking off at 1 pm.
Packages are available for small, medium and large groups, offering exclusive trackside seating, buffets, private amenities, priority bar access and much, much more. Premium packages have already started selling out, so get in quick to avoid missing your spot!
For more information and tickets, visit Thoroughbred Park.