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Want to see all those Blumers ads again? Your lucky day is here!

By johnboy - 13 January 2014 22

Viewed in the mind’s eye of hindsight Blumers ads have always been on our TV screens and always been much the same.

In the most giving of gifts all of the Blumers ads are now in one place on YouTube thanks to an account called Injury lawyers.

A strange little trip down memory lane to be sure.

blumers screenshot

What’s Your opinion?


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22 Responses to
Want to see all those Blumers ads again? Your lucky day is here!
Deref 2:10 pm 14 Jan 14

What – you expect ambulance chasers to have taste? Next you’ll be wanting them to have ethics.

maxblues 1:40 pm 14 Jan 14

I find that aliens are better actors. Are illegal aliens acting illegally?

HiddenDragon 1:21 pm 14 Jan 14

Mysteryman said :

HiddenDragon said :

Doubtless he’s a lovely kid, and the adverts must be working, otherwise they wouldn’t still be making them, but there are times when the words “cruel and unusual” come to mind, and I was also reminded of the linked article for this post:

http://the-riotact.com/goodbye-2013-we-are-afloat-on-rivers-of-crap-and-the-boat-is-sinking/121910

Well… I’m not so sure. You’re implying that the law firm has actually measured the effectiveness of their advertising. I will bet my bottom dollar they don’t have the slightest idea about how their firm is perceived by those of us subjected to these ads. It’s more likely that the following took place:

The ads were probably the brain child of the firm’s director/principal/owner (whatever title you want to give him/her). The first ad aired and at a few dinner parties/events someone mentioned to him/her that they’ve seen the ad, and yes, isn’t little Billy so cute. This was interpreted as “people have seen the ads, they must be working”, and the decision was made to keep going with the “brilliant” idea.

From my experience with TV advertising in Canberra, I doubt there are many advertisers who have any clue about the return on investment for the advertising dollar, or whether or not their efforts have seen any positive return whatsoever. Many just think of TV advertising as a magic bullet and fail to grasp the complexity of it – the result is a higher-than-average number of terrible ads based on the ideas of people who don’t know anything about marketing or advertising.

You may well be close to the mark about the origins of these commercials, and yes, there’s a lot of clunky, cringe-making, provincial advertising on TV, but there’s a long history of using kids in corny commercials, simply as a means of developing brand recognition – that’s the part which I reckon would be working with the Blumer’s ads.

JessP 1:13 pm 14 Jan 14

I rate these right up there with the strange alien ad for the Insurance company. No way on this earth would I deal with either of these companies.

Primal 11:24 am 14 Jan 14

Mysteryman said :

the result is a higher-than-average number of terrible ads based on the ideas of people who don’t know anything about marketing or advertising.

A few hours of watching digital channels in Canberra confirms this beyond all doubt.

Mysteryman 10:06 am 14 Jan 14

HiddenDragon said :

Doubtless he’s a lovely kid, and the adverts must be working, otherwise they wouldn’t still be making them, but there are times when the words “cruel and unusual” come to mind, and I was also reminded of the linked article for this post:

http://the-riotact.com/goodbye-2013-we-are-afloat-on-rivers-of-crap-and-the-boat-is-sinking/121910

Well… I’m not so sure. You’re implying that the law firm has actually measured the effectiveness of their advertising. I will bet my bottom dollar they don’t have the slightest idea about how their firm is perceived by those of us subjected to these ads. It’s more likely that the following took place:

The ads were probably the brain child of the firm’s director/principal/owner (whatever title you want to give him/her). The first ad aired and at a few dinner parties/events someone mentioned to him/her that they’ve seen the ad, and yes, isn’t little Billy so cute. This was interpreted as “people have seen the ads, they must be working”, and the decision was made to keep going with the “brilliant” idea.

From my experience with TV advertising in Canberra, I doubt there are many advertisers who have any clue about the return on investment for the advertising dollar, or whether or not their efforts have seen any positive return whatsoever. Many just think of TV advertising as a magic bullet and fail to grasp the complexity of it – the result is a higher-than-average number of terrible ads based on the ideas of people who don’t know anything about marketing or advertising.

HiddenDragon 10:46 pm 13 Jan 14

Doubtless he’s a lovely kid, and the adverts must be working, otherwise they wouldn’t still be making them, but there are times when the words “cruel and unusual” come to mind, and I was also reminded of the linked article for this post:

http://the-riotact.com/goodbye-2013-we-are-afloat-on-rivers-of-crap-and-the-boat-is-sinking/121910

Postalgeek 10:21 pm 13 Jan 14

poetix said :

I think I have suffered permanent psychological damage watching a handful of those and must sue.

Now who should I call?

Better call Saul.

Thumper 9:50 pm 13 Jan 14

Would you use a firm that has such low budget, tacky adverts? Professional and judgement are the words that readily don’t spring to mind.

Even worse than the sewing shop ad down at Batemans Bay…

Antagonist 8:35 pm 13 Jan 14

The teasing that poor kid must have to endure at school will necessitate some form of compo. I wonder how long before he sues his mum?

cranky 8:31 pm 13 Jan 14

But with ACT Gov and opposition help, laughing all the way to the bank.

Ambulance chasing slime.

poetix 8:01 pm 13 Jan 14

I think I have suffered permanent psychological damage watching a handful of those and must sue.

Now who should I call?

Tooks 6:35 pm 13 Jan 14

The kid was never cute and the ads were cheap and tacky. I’ve had to use injury lawyers in the past and I wouldn’t touch a mob like this.

Primal 6:19 pm 13 Jan 14

What is it with compo lawyers and particularly terrible ads?

Kim F 5:43 pm 13 Jan 14

I’m gob-smacked that this law-firm has persisted with this series. The kid may have been cute in the first one but jeepers, for the last few years the ads have been totally cringeworthy.

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