The Wee Jasper Reserves are known for their beauty – and now they’ve come under new management.
The reserves comprise the camping grounds of Billy Grace Reserve, Micalong Reserve, Swinging Bridge Reserve and Fitzpatrick Trackhead Reserve. Reflections Holiday Parks took over their management on 1 July 2023. The company manages more than 30 parks and campgrounds across NSW as a Crown Lands Manager.
Reflections Holiday Parks general manager of sales and marketing Peter Chapman said the takeover was to make sure the reserves could be self-sufficient for years to come.
“Wee Jasper’s beauty is in the fact that it’s not over-developed or highly commercialised,” Mr Chapman said.
“It is a breathtaking part of the world and there are all sorts of outdoor pursuits on offer.”
Mr Chapman said there would be no immediate changes for the public, and existing staff and managers would stay on following the handover.
“From our perspective, Reflections wants to provide support from base camp at our head office with things like marketing and getting the word out about Wee Jasper,” Mr Chapman said.
“What we want to say to people is ‘Have you considered Yass Valley for your holiday?’ and direct them to the region.”
Once they arrive, holidaymakers can enjoy a range of activities across the four reserves including hiking, birdwatching, bushwalking, kayaking, camping or simply relaxing from the hustle and bustle.
“We want to provide nature-based camping and other experiences to the wider public,” Mr Chapman said.
“People should make the most of the opportunities each site offers, and we’re keen to be a part of that.
“As the weather warms up, we’re also going to explore opportunities around things like trout fishing.”
Mr Chapman said there are discounts for those looking to have a longer stay or to visit in the middle of the week.
Mr Chapman has first-hand knowledge of the area, completing a section of the Hume and Hovell walk himself between Wee Jasper and Burrinjuck, including a boat ride from the pick-up point back to Burrinjuck.
“There’s limestone outcrops, there are beautiful views and the waterways are incredible,” he said.
“I think more than anything, Wee Jasper is unspoilt country – it is beautiful to spend time in.”
Mr Chapman said the company was looking to balance the environment with business.
“Reflections takes our role really seriously in conservation and base our business around nature-based experiences and protecting the environment of the sites we manage,” he said.
“We want to run a business that is profitable, yes, but balanced with a focus on sustainability, Indigenous involvement and community involvement.”
For more information visit Reflections Holiday Parks.