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Questions answered… Who are Escape The Muff?

By johnboy - 8 May 2009 8

So there I was buying a kebab at the Lyneham Pide House (the best kebab in the Inner North) when my attention was grabbed (as no doubt was their intent) by this poster.

You’d think visiting the website would have solved the conundrum.

But no… it was astonishingly free of any content to explain. But it did have a broken link to a Myspace page.

Fixing the broken address took me to that page which was similarly free of an explanation other than they’re a band of some sort.

Finally I found their Triple J Unearthed page and all became clear. EscapeTheMuff are an Electronic, Indie band from Canberra.

I know I know, just a sucker for viral marketing.

What’s Your opinion?


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8 Responses to
Questions answered… Who are Escape The Muff?
escapethemuff 8:52 pm 25 May 09

may the muff be with you.
http://www.youtube.com/watch?v=RFBIS8V4bDg

b2 3:44 pm 10 May 09

i was a transit bar last night and happened to see EscapeTheMuff show up, and let me just say, it was great.
kudos to those guys, they certainly know how to generate some publicity.

toriness 10:24 pm 08 May 09

p.s. really crap name for a band.

toriness 10:23 pm 08 May 09

omg JB i was suckered in exactly the same way – AND i was at lyneham shops last night getting a takeaway pizza!!! i found the website told me they were playing at transit this saturday night though?

You 9:07 pm 08 May 09

I love me some alternative, electronic and indie music, but god do they sound terrible.

Jivrashia 12:35 pm 08 May 09

Now I know what I’ll be having for dinner!

Nice marketing job jb.:)

…What? Indie band…? From where…?

fnaah 11:33 am 08 May 09

… although that seems to have been fixed – i take it all back!

fnaah 11:31 am 08 May 09

Poor effort on their behalf, by the sounds of it – how hard is it to provide a correct link?

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