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Radio ratings for early 2011 win by FM104.

By johnboy - 6 April 2011 23

radio ratings

The first Nielsen radio ratings of 2011 are out.

2CC had big gains, but remains a minor player. JJJ had a big increase. but FM104 is king of the heap with a strong increase perhaps fuelled by Skyfire.

The Beast (ABC 666), didn’t have a great month but remains number 2 ahead of 106.

What’s Your opinion?


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23 Responses to
Radio ratings for early 2011 win by FM104.
Nightshade 11:22 pm 06 Apr 11

BerraBoy68 said :

Lazy I said :

How 104.7 has stayed on top with the Fifi and Jules crap (instead of Hamish and Andy) amazes me.

+1 I listen to my iPod on the way home rather than Fifi and Jules. They’re simply not funny.

+2 I’m not usually driving during their show, but when I am, I change the station or turn the radio off to get away from them.

gospeedygo 10:34 pm 06 Apr 11

John Moulis said :

As far as the ABC is concerned, you can discount any ratings they might get. They are widely regarded as a left wing/green propaganda apparatus with zero credibility and the people who listen to them or watch their TV stations are the same crowd who read The Canberra Times.

Maybe some people like radio without having to be subjected to shock-jocks spewing bile and annoying commercial advertising perhaps? Anyways, stick your ideologies up your arse.

scorpio63 10:10 pm 06 Apr 11

I LOVE Lisa’s gsoh, on par with mine – wacky and fun!

Frustrated 9:24 pm 06 Apr 11

John Moulis said :

It is a disgrace that the ABC rates so highly. Just goes to show how many rich greenie/lefty pubes there are in Canberra. As for FM104.7 and Mix being 1 & 3, how can this be? I never hear those stations at all around Canberra yet every bus or taxi I travel in has 2CC playing. Also in a recent poll on a local website asking your favourite station 2CC won hands down.

It is well known that ratings are conducted for the benefit of advertisers and the under 30 demographic is the most favoured because it is quite wrongly believed that these people have loads of money and if you get them to buy your product they will stay with you for life. Silly, isn’t it but this myth is constantly regurgitated in the trade publications. Hence the constant placement of FM104.7 and Mix as the top stations. The methodology used for gathering the ratings is deliberately weighted towards the youth demographic in order to please the advertisers.

If anything, the baby boomers and retirees who listen to 2CC and 2CA are either top executives or have made their fortune and have lots of money to spend. In the media this demographic is unfashionable and one of the things media executives don’t like is their station “skewing too old”.

As far as the ABC is concerned, you can discount any ratings they might get. They are widely regarded as a left wing/green propaganda apparatus with zero credibility and the people who listen to them or watch their TV stations are the same crowd who read The Canberra Times.

What the hell.

Crawl back under your rock, you tosser!

Gungahlin Al 9:07 pm 06 Apr 11

John Moulis said :

It is a disgrace that the ABC rates so highly. Just goes to show how many rich greenie/lefty pubes there are in Canberra. As for FM104.7 and Mix being 1 & 3, how can this be? I never hear those stations at all around Canberra yet every bus or taxi I travel in has 2CC playing. Also in a recent poll on a local website asking your favourite station 2CC won hands down.

It is well known that ratings are conducted for the benefit of advertisers and the under 30 demographic is the most favoured because it is quite wrongly believed that these people have loads of money and if you get them to buy your product they will stay with you for life. Silly, isn’t it but this myth is constantly regurgitated in the trade publications. Hence the constant placement of FM104.7 and Mix as the top stations. The methodology used for gathering the ratings is deliberately weighted towards the youth demographic in order to please the advertisers.

If anything, the baby boomers and retirees who listen to 2CC and 2CA are either top executives or have made their fortune and have lots of money to spend. In the media this demographic is unfashionable and one of the things media executives don’t like is their station “skewing too old”.

As far as the ABC is concerned, you can discount any ratings they might get. They are widely regarded as a left wing/green propaganda apparatus with zero credibility and the people who listen to them or watch their TV stations are the same crowd who read The Canberra Times.

Someone clearly has their Liberal Party dues paid up…

sexynotsmart 8:56 pm 06 Apr 11

Yeah, NewsRadio up 10%! Bring it!

Tracee Hutchinson, drop me a line if you’re ever in town…

farnarkler 8:54 pm 06 Apr 11

60 minutes of commercial radio between the hours of 7am to 10am; news, ads, banal comment by presenters attempting to be funny, ads, a song, another attempt at humour by presenters commenting on latest scandal by someone famous for being famous, ads, a song, ads, news.

Utter crap.

Fiona 8:44 pm 06 Apr 11

Where’s ONEWAY?

Primal 8:38 pm 06 Apr 11

Radio stations still exist???

screaming banshee 8:28 pm 06 Apr 11

John Moulis said :

It is a disgrace that the ABC rates so highly.

Why, commercial radio is sh!t

dr phil 7:55 pm 06 Apr 11

WHAT! Canberra has other radio stations apart from 2CC. Since when?

BerraBoy68 6:30 pm 06 Apr 11

Lazy I said :

How 104.7 has stayed on top with the Fifi and Jules crap (instead of Hamish and Andy) amazes me.

+1 I listen to my iPod on the way home rather than Fifi and Jules. They’re simply not funny.

Lazy I 4:21 pm 06 Apr 11

How 104.7 has stayed on top with the Fifi and Jules crap (instead of Hamish and Andy) amazes me.

John Moulis 4:15 pm 06 Apr 11

It is a disgrace that the ABC rates so highly. Just goes to show how many rich greenie/lefty pubes there are in Canberra. As for FM104.7 and Mix being 1 & 3, how can this be? I never hear those stations at all around Canberra yet every bus or taxi I travel in has 2CC playing. Also in a recent poll on a local website asking your favourite station 2CC won hands down.

It is well known that ratings are conducted for the benefit of advertisers and the under 30 demographic is the most favoured because it is quite wrongly believed that these people have loads of money and if you get them to buy your product they will stay with you for life. Silly, isn’t it but this myth is constantly regurgitated in the trade publications. Hence the constant placement of FM104.7 and Mix as the top stations. The methodology used for gathering the ratings is deliberately weighted towards the youth demographic in order to please the advertisers.

If anything, the baby boomers and retirees who listen to 2CC and 2CA are either top executives or have made their fortune and have lots of money to spend. In the media this demographic is unfashionable and one of the things media executives don’t like is their station “skewing too old”.

As far as the ABC is concerned, you can discount any ratings they might get. They are widely regarded as a left wing/green propaganda apparatus with zero credibility and the people who listen to them or watch their TV stations are the same crowd who read The Canberra Times.

2much2do 4:11 pm 06 Apr 11

Perhaps the increase is fuelled by the annoying Lisa Ridgley on the 106.3 breakfast show.

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