Saw this on a radio blog. Sure, it’s a great publicity stunt but what about young children? And when’s it on? Perhaps the whole thing’s a hoax?
Naked Ambition
In a daring move, 2CA’s vibrant new management team has apparently
issued a brazen ratings challenge to its FM competitors, saying: “if
we don’t get our ratings up we’ll take our trousers down.”
It has been reported that if 2CA rates under 10% overall in the next
radio survey, their management team will walk across Commonwealth
Avenue Bridge naked, except for pink bunny slippers and ribbons.
All money raised from this frightening spectacle will allegedly be
donated to charity, and the idea was apparently inspired by one 2CA
announcer’s involvement in a “full monty” activity last year.
According to industry sources, Canberra FM management is being
approached to do the same if 2CA rates at 10% or higher. However, in
a bold demonstration of confidence, 2CA have apparently vowed to go
ahead regardless of whether Canberra FM accepts the challenge.
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