Hi RiotACT community!
We recently brought you the news that RiotACT would be ramping up its coverage of local business news with its acquisition of B2B Magazine. It was the first step towards realising our vision of becoming the primary source of digital regional news for people in Canberra and its surrounds.
Today, we’re thrilled to announce that we’ve taken the next step. This Is Canberra, one of the region’s longest standing and most respected publications, has officially joined the RiotACT family.
Founded by Alex Tricolas in 2005, This Is Canberra is best known for producing quality food and lifestyle content. With a predominately female readership (around 70 percent of This is Canberra readers are women), we see the acquisition as an exciting opportunity to broaden our target audience and reach more Canberrans than ever before.
You can stay up to date with This Is Canberra on social media:
In addition to expanding RiotACT’s footprint and increasing content depth across verticals, we’re also working on the relaunch of Capital Magazine, Canberra’s highest quality print publication. Keep an eye out for that announcement in coming weeks.
Onwards and upwards, RiotACT!
Media release
For immediate releaseRiotACT snaps up This Is Canberra as acquisition streak continues
Canberra, Australia – 18 August 2017 – Canberra digital regional news and opinion platform RiotACT has today finalised the acquisition of This is Canberra, one of the region’s longest standing and most respected food and lifestyle publications.
The acquisition comes just weeks after RiotACT announced its purchase of B2B Magazine, one of Canberra’s most trusted sources of business content.
RiotACT co-founder Michael McGoogan said that the acquisition of This Is Canberra would provide an exciting opportunity to reach a broader target audience – including the publication’s 21,000 Facebook followers and 4800 Instagram followers.
“We are extremely proud to welcome This Is Canberra, a well renowned publication, to the family,” he said.
“This Is Canberra’s high-quality food and lifestyle content has built a particularly strong audience comprising over 70 percent female readership, laying strong foundations for our entry into this special interest vertical.”
This Is Canberra Founder Alex Tricolas said he was confident that RiotACT would nurture the publication, which started in 2005, as it enters its next growth phase.
“RiotACT owners Michael McGoogan and Tim White are both savvy entrepreneurs with a record of success. As proud Canberrans, they are firmly committed to delivering a quality media offering to their hometown at a time when big media is retreating. They have worked to grow RiotACT since taking over, and I’m sure they will do the same with This is Canberra,” he said.
The RiotACT family now includes RiotACT, This Is Canberra, B2B Magazine, Canberra Day Trips and Capital Magazine, with plans to relaunch Capital Magazine in late 2017.
Media interviews with RiotACT owners Tim White and Michael McGoogan are available on request.
About RiotACT
RiotACT was established in 2000 as a community news and discussion website. It was acquired by Canberra technology entrepreneurs Tim White and Michael McGoogan in August 2016. With a new commercial direction and strong contribution and moderation guidelines, the new RiotACT has become one of Canberra’s most popular websites. It attracts over 150,000 unique website visitors per month, and has an average monthly Facebook reach of more than 550,000 across the Canberra region. the-riotact.com.Media contact
Michael McGoogan
michael@the-riotact.com
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