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Coup for local ABC TV employee

By I-filed - 4 November 2006 14

An employee at ABC Television has managed to get five minutes of straight advertising for a commercial venture onto ABC television, where the major multinationals have failed all these years.

She’s having a commercial sale of vintage clothing this weekend (with an entry fee) all of which was shamelessly spruiked by the program Stateline on Friday evening, including the date and venue.

The item had no content or comment other than a parade of the clothes on sale, and a thin “interview” about how she acquired the stock.

Is she going to be asked to pay for the unique advertising opportunity, or will the producer of the show be disciplined?

Doesn’t this contravene the ABC’s code of practice?

What’s Your opinion?


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14 Responses to
Coup for local ABC TV employee
terubo 4:59 pm 06 Nov 06

ABC advertising? An employee at ABC Television has managed to get five minutes of straight advertising for a commercial venture onto ABC television, Canberra news site The RiotACT reports. They held a commercial sale of vintage clothing over the weekend (with an entry fee) that was promoted on Friday’s Stateline. — Christian Kerr

Megami 4:51 pm 06 Nov 06

“ABC advertising? An employee at ABC Television has managed to get five minutes of straight advertising for a commercial venture onto ABC television, Canberra news site The RiotACT reports. They held a commercial sale of vintage clothing over the weekend (with an entry fee) that was promoted on Friday’s Stateline. — Christian Kerr”

terubo 4:51 pm 06 Nov 06

Unfortunately not Kerces – I’m one of these tidy types whose deleted emails vanish when logging off. Must be another RA/Crikey subscriber who can oblige?? Hang on, maybe I can do it from their website…

Kerces 4:15 pm 06 Nov 06

and you can’t go through your email’s garbage bin to dredge up a copy and paste of those two lines for us?

Kerces 4:14 pm 06 Nov 06

*sigh*
to link:
[a href=”http://URLHERE.com”] linky linky[/a]

but use SHIFT+, and SHIFT+. (angle brackets) instead of the square brackets

terubo 4:07 pm 06 Nov 06

BTW, it was authored by one C. Kerr.

terubo 4:05 pm 06 Nov 06

Just a 2-liner headlined something like “Advertising on ABC?” or similar. They then drew attention to the RA post. Unfortunately I’ve already deleted it; and still don’t know how to do the link thing – despite trying to follow the Maelinar/Kerces corresp over the weekend…

johnboy 4:01 pm 06 Nov 06

What did crikey say Terubo?

They churlishly have ceased our freebie despite the masses of content they lift from us between their ravings about the end of the world.

terubo 2:34 pm 06 Nov 06

Uh-oh. Expect more flagellation for Auntie now that Crikey! has linked to this story…

bonfire 11:10 am 06 Nov 06

was she at any stage identified as an abc employee ?

H 4:36 pm 05 Nov 06

She was also on 666 this morning.

terubo 11:39 am 05 Nov 06

Whatever – it worked. There’s a queue halfway around the building.

seepi 10:34 am 04 Nov 06

They have to cover something – every time they show a new exhibition at the NAtional Gallery or smaller local galleries etc that is a form of unpaid advertising. It would also fit under their ‘grassroots local community’ push.

johnboy 10:22 am 04 Nov 06

I have to say that the ABC’s given me some scope to plug my own enterprises so I personally have no objection.

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