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Here and Now Australian Monopoly

By Jazz - 5 June 2007 22

A little while ago we noted that venerable game maker Hasbro had announced a new Australian Monopoly Board. Well, a few moments ago we got wind that its being released thismorning. In just a few minutes we’ll find out if Hopeless Stan’s nominations of Lake Burley Griffin, Canberra, Anzac Parade, Tidbinbilla Native Park and Cotter Reserve make the dark blues of Mayfair, or dark purple of Old Kent Road.

If you happen to be in Eastwood in the next 10 minutes, find out who made it an who didnt!

[ED – Arrggh, the light blues. Thanks papadoc for the heads up.]

and expect the unexpected at the champagne unveiling of


The first new Australian Monopoly Board in 25 years!

Join a gathering of Mayors and dignitaries from many of Australia¹s favourite regions when we reveal who made it onto the board and where you¹ll end up when you advance your token to Mayfair, the most prestigious position on the board!

For the first time in its 25 year history, the Australian version of the world¹s most popular board game, Monopoly, has undergone a face lift with Australians being given the chance to shape history and decide what towns or regions they wanted on the board!

An extraordinary 16.8 million votes determined which 22 regions made it onto the all new Australian Monopoly Here & Now board (and which secured the coveted Mayfair postion) from the 40 regions were nominated by the Chief Minister and Premier of each territory and state.

And the nominations are:

New South Wales: – Sydney, Byron Bay, Broken Hill, Tamworth and The Snowy Mountains.

Victoria: – Melbourne, The Great Ocean Road, The Yarra Valley, Phillip Island and Sovereign Hill

ACT: -Lake Burley Griffin, Canberra, Anzac Parade, Tidbinbilla Native Park, Cotter Reserve.

Queensland: Longreach, Gold Coast, Sunshine Coast, The Great Barrier Reef, Brisbane.

South Australia: Adelaide, The Flinders Ranges, Barossa Valley, Murraylands, Kangaroo Island.

Western Australia: Perth, Margaret River, Broome, Exmouth, Kalgoorlie.

Tasmania: Cradle Mountain, Port Arthur, Mount Wellington, Launceston, The South West World Heritage Area.

Northern Territory: Uluru, Kakadu National Park, Devils Marbles, Darwin, Katherine George

Marketing Manager for Monopoly, Amanda says that the new board is controversial but won¹t give any clues as to who scored the prime real estate positions, saying, ³Expect the unexpected. The 22 regions that made it onto the board and the positions they have been given is entirely the result of the Australian public¹s voting, which in many cases were surprising. Those that secured a spot on the board will no doubt be thrilled as the original artwork imagery that we¹ve commissioned for each of these areas has created a truly stunning new board.²

Being a Here & Now version of Monopoly, there a host of other changes to the boards in the all new and Australian and modernized tokens, Chance & Community Chest cards.

Advance to Hasbro¹s Head Office at 570 Blaxland Road Eastwood at 9.30am (for 9.45am) this Tuesday 5th June, 2007.

Contacts: Kate Richards on 02 9999 0853 or on-site on 0404 892 782

What’s Your opinion?

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22 Responses to
Here and Now Australian Monopoly
Nik_the_Pig 4:40 pm 05 Jun 07

Pictures of the board are now available

And of the Canberra properties in close up:

Spitfire3 4:31 pm 05 Jun 07

Sydney didn’t get snubbed, they just didn’t figure out how to cheat soon enough in the competition. Clearly South Australia and WA figured it out early on and got themselves organised in a mass effort.

gun street girl 4:11 pm 05 Jun 07

The Sydney based TV news is already bleating and moaning about how Sydney was “snubbed”. Loving it.

neanderthalsis 3:20 pm 05 Jun 07

Interesting… I have been to every one of the winning locations except for Cotter reserve, might have to head out there on the weekend.

bonfire 3:18 pm 05 Jun 07

if you look on the gaol square you can see a tiny hairy backed bogan with a hash pipe.

Eyes 3:11 pm 05 Jun 07

This is what News Ltd wrote:

South Australia recorded the largest number of votes with about eight million wanting their favourite landmark in the game.

More than two million of those votes were in favour of having the Barossa Valley as the most expensive property on the board.

The traditional boot, top-hat and dog tokens were also replaced with a ute, surfboard and thongs in the new game.

Western Australian centres Kalgoorlie, Broome and Perth claimed the slightly less expensive green squares, while Victoria’s Sovereign Hill, the Great Ocean Road and Melbourne landed on the yellow squares.

Queensland’s Sunshine Coast and the Great Barrier Reef were placed in the cheapest squares in the game, after a late surge of votes for ACT landmarks Anzac Parade, Lake Burley Griffin and Cotter Reserve.

But the nation’s biggest city, Sydney, didn’t receive enough support from voters and failed to claim a spot on the board, leaving Broken Hill, Tamworth and the Snowy Mountains to represent New South Wales.

Tasmania’s Launceston, Cradle Mountain and Hobart; along with the Northern Territory’s Katherine Gorge, Devils Marbles and Kakadu also made it into the game.
By Mark Schliebs
June 05, 2007 01:00pm

Eyes 3:08 pm 05 Jun 07


p1 2:15 pm 05 Jun 07

I find it interesting that of all the naturally beautiful and iconic historical locations in Tasmania, two out of three winners from that state are cities.

I am extra amazed at the winning of Cotter reserve, as I would have thought it completely unknown outside of the ACT, unlike things like the barrier reef.

caf 2:12 pm 05 Jun 07

Melbourne will be chuffed that they got a guernsey and Sydney didn’t. And the Sunshine Coast appears to have pulled off an upset over Brisvegas and the Gold Coast.

papadoc 12:24 pm 05 Jun 07

Looks like the Doc scooped y’all!!!


ant 11:57 am 05 Jun 07

Canberra version would be Mugga Way for Mayfair, and Oaks Estate for Old Kent Road.

threeze 11:20 am 05 Jun 07

If only Thumper was working for Hasbro or whoever.

Thumper 10:25 am 05 Jun 07

BTW, Number one should be ANZAC parade.

followed by Opera House and Sydney Harbour bridge…

Thumper 10:23 am 05 Jun 07

Hopefully someone will post the board here so we can check it out…

I wonder if charny will make it?

i guess the waterworks will be replaced by something else given the drought.

Spectra 9:56 am 05 Jun 07

Given that it’s done by popular vote (and our relatively tiny population), I can’t see the ACT’s entries scoring anywhere beyond about Light Purple, maybe Orange if we’re lucky. Always happy to be wrong about something like that though…

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